What is social media marketing and why do we need to do it?
Social Media is a really broad topic and we could talk for hours about all the different aspects of social media, however, in a nutshell social media is where your clients hangout online. It is anywhere on the internet where people gather in groups. Social media is Facebook, Twitter, LinkedIn, Pinterest, Instagram, You-Tube, Google Plus, Slideshare plus many many more. There will be new places and sites where people congregate every week and who knows where the next “Facebook” will be.
There are conferences that go on for days and days all over the world where people learn how to use and apply social media in their businesses. So, how are you supposed to keep up with current social media practices and trends and how do you get the time to actually implement a social media strategy for your brand? What ever your product or service is, is your core business, Social Media & Marketing is ours. This is where you can leverage our services. Our goal is to position YOU as the expert in your industry, in your area, making it easy for people to find you and KNOW that you are the person they want to do business with.
For example, when people search for a real estate agent in your suburb it will be your name that they come across over and over again. Feeling like they already know you means that there is trust and rapport before you meet them face to face for the first time. You are not starting from scratch needing to education vendors on why you are the obvious choice of agent to sell their property because they already know you.
This online world we find ourselves in means we need to be doing things differently. Rather than you looking for new clients it will be the clients finding you through various mediums such as social media, relationship marketing and referral marketing.
To position yourself in a place where clients are attracted and drawn to you requires a new way of doing things.
Contact us if you are a business owner or professional in your industry who wants to;
- Own your niche in your suburb/area
- Build a strong following
- Be known as the expert